OC Medical Group Digital Marketing and AI Implementation Project

Through this digital marketing course, I gained hands-on experience in SEO, content marketing, social media strategy, analytics, and AI implementation. For our final project, my team developed a comprehensive digital marketing plan for OC Medical Group.

My key contributions included evaluated and recommending new technology integrations. I drafted high-volume blog content using AI tools, then edited the output to ensure the implementation SEO best practices to drive target audience engagement and ensure an authentic, human brand voice. I then designed social media graphics using Canva to compliment the blog posts.